NCUMAS 2012


2012 ncuma logo NCUMAS 2012

NCUMAS we (NCC Records) are a sponsor!!!! march 31st
http://www.carolinatheatre.com/events-calendar-details.aspx?id=404

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The Underground Experience Feature 3-12-012


This months feature focuses on another of Fayetteville’s own….with hard work determination and some high profile features this artist is definitely determined to leave a mark that could help open the door even wider for Nam artists lets check in with LoKeys………

lo keys press picture kings net size The Underground Experience Feature 3 12 012

What is the story and conception behind your emcee name?

Well my name pretty much came about like everyone else’s. Lo Keys was just a nickname that i acquired in high school and it just stuck with me. People used to call me “Lo Key” because i kept to myself and was a hard person to get in touch with outside of the school. Lo Keys is just derived from Lo Key. At the time there were just too many people with the name Lo Key so i put the “s” on it to be different.

What area are you reppin?

I’m representing Fayetteville, North Carolina. A place where everyone is hustling to get to the next level. When I say “hustling” its not necessarily drugs; It can pretty much mean anything your doing to better yourself. Some people sell socks, some people sell bootleg movies, but me I just sell that good music to a audience that appreciates it.

As a lyricist  How do you describe your style?

I have a unique style to say the least. Versatile is the best word to describe it to me. When you listen to my music I do a wide range of things, and touch on a wide range of topics. Everything from South Hip Hop to Backpack Hip Hop is what I do. I don’t like to keep myself bound to a specific lane. So you may hear a wide range of material from me. Everything from freestyles, south, backpack, commercial singles and more.

9th wonder recently had a write up about Hip Hop in NC and one of the main points where that the competition was outside the state and not within, basically saying that we need to support are own as artists and develop your brand what are your thoughts about this as well as your own advice for indy artists and fans alike?

I think everyone should do whatever they want. I spent a lot of time listening to what a lot of people had to say about my music, trying to fix it the way everyone wanted it but me. After i quit listening to people and just did what I wanted things worked out better for me. I’m not saying don’t take any advice. All Im saying is try to differentiate what’s good for your brand and what isn’t. Stay true to your core fans is big in these days and times. Sometimes that can either make you or break you in the long run. As far as NC Hip Hop is concerned I know there are a lot of talented artist out there, my thoughts are that a lot of artist don’t pay attention to how the game changes and get left behind. Studying the game is never a bad thing cause at the end of the day it is a business.

What is your best song recorded to date and why?

(Laughs) That’s a tough one. However if I had to chose one specific song that captured emotion with the beat, the hook, and the rhymes it would be “If You Could Only See”. That track is featured on my latest mixtape “The Green Hornet”. I think the track just embodies everything I have been doing through over the last year and half or basically since I got my break on the internet. There were a lot of doubters and people that didn’t believe but now look at us. We are striving and accomplishing more and more everyday.

You have been featured on records with French Montana, Mistah Fab, Prodigy (Mobb Deep), Fred The Godson, Young Gliss, Lord Tariq, Oun P, Compton Menace, Charlie Clips, Parker (Tha Bizness)and  Rain. If you could share the stage with any 3 artists with or bands that you haven’t worked with who are still around and touring, who would they be and why?

I like this question a lot. I’m sure most people would give you typical answers such as Jay Z, or Kanye West, however personally I would like to share a stage with Matchbox 20, Slick Rick, and Yelawolf. I think all of those artist have great stage performances and a collaboration between myself and any of those artist could be real magical on stage.

Where do you see the hip hop going in 2012? How do you see yourself fitting into that?

I don’t think Hip Hop will change that much between now and the end of 2012 unless we all die or the world ends. (Laughs) Really I think Hip Hop is in a good state. The rhymes are coming back full circle and people are expressing themselves more then ever. I fit in well I think. Hip Hop is really a culture now and has been for sometime. There are more and more people getting a shot, and when I get mine we are going to go full force into the game.

With all the buzz circulating hitting over 175,000 views on Youtube and your NCUMA Nomination. What are your future plans?

Well we look to make a big run in the magazines this year and drop a few more projects. Also  me and Quest Love’s cousin from “The Roots” Young Gliss have a collabo project coming out called “Blues Brothers 2012″.  It’s definitely going to be more videos, features, and press in the coming year.

Any last thoughts?

Make sure you do download “The Green Hornet” Mixtape Hosted By Dj Messiah. Also special thanks for taking the time to do the interview. Big Shouts to All The Djs, Blogs, Tastemakers, and fans supporting the movement.

Where can fans follow you and get your music?

Follow me on Twitter @LoKeys910 , Log on to Facebook.com/LoKeys910 and last but not least hit up www.lokeys910.blogspot.com

Lo Keys Feat. Young Gliss- GoodWood Beads Video (Directed By Somethin Lite Films)

http://www.youtube.com/watch?v=g1gXWNpweK0

The-Green-Hornet mixtape

http://www.datpiff.com/Lo-Keys-Dj-Meiah-The-Green-Hornet-.286246.html

http://hulkshare.com/2iesooh39jyj

NEXT MONTHS INTERVIEW Bryce Snow!!!!

Mistajay is doing a monthly interview feature the underground experience on the blog www.empiremusiq.com/blog and would like to interview you for this new post please contact nccceo2@yahoo.com to publicize any new projects that you have coming up thanks for your time. Donate or pay $50 dollar interview fee below!!

https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=7SCDVFQGYT32L

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